Factors that Drive Market Share and the Oligopolistic Character of Cross-border B2C Ecommerce: An agent-based scenario analysis approach
We have published this paper in the journal Simulation: Transactions of the Society for Modeling and Simulation International. DOI: https://doi.org/10.1177/00375497241296542 ABSTRACT: Business-to-Consumer (B2C) e-commerce has become a dominant, continuously evolving force in global retail. Most consumers today make cross-border purchases in